Post-Acquisition Platform Integration
Problem
Teachers face numerous responsibilities, often exacerbated by the challenge of navigating multiple EdTech tools. Schools increasingly need comprehensive solutions that streamline workflows, reduce training time, cut costs, and simplify tool adoption. With WeVideo’s 2022 acquisition of PlayPosit, we added another tool for teachers to juggle, potentially complicating their workflows instead of simplifying them.
Role
Product Designer, User Researcher
Outcome
Grew Interactive Video creation by 74.5% year on year.